Many people confuse buying an NFT as the same as paying to have access to the content.
For example, music NFT.
Why should you pay for this NFT if you can access to the content, in this case, listen to the music, for free?
When you buy or receive an NFT, you actually are being recorded as an official owner of that content.
You are paying to have your identity stored in the owners’ database of that digital asset.
This information can be used both to unlock private access to platforms, channels, and experiences, and to eternalize your digital footprint in History.
Imagine you go to the Museum.
There are potentially two experiences relative to this visit.
Paying to access and enjoy the art (content). There is obviously value in this experience.
Way less explored in the physical world, it’s signing the Museum attendance book, for example, in an artwork pre-launch of some artist.
Having your name among the select visitors of the pre-launch of an artist you admire means a completely different type of value.
And you know that. This is the type of story that our grandparents are proud to tell us, whether just through memory or documents such as old pieces of newspaper or photos.
"I was part of the first class of school X".
"I was one of the first dwellers in this neighborhood".
"I helped build the city's first hospital"
And so on.
And although these stories have a lot of social value, there is no public, trustable, and structured digital record of this information.
At the most, photos or some type of old document.
Everything in a physical environment. That is, extremely difficult to innovate and extract value from.
However, in the digital era, these records are being stored on Blockchains.
And once the culture is migrating into the Metaverse, the more important historical events will be related to internet-native experiences.
That's why we won't just want content access, but also enter the digital immutable historic timeline of that project.
We are going to sign the "digital global attendance book" of that event as a participant, owner, or contributor.
That's the superpower of Blockchains.
Because they don't just record the current owner of an asset, but all its timestamped transactions, from the first owner to the last one.
So, when you buy or win an NFT, you are not just receiving access to content, you are ensuring you place in the digital cryptographically verifiable History of that project, professional, or event.
And it will stay there forever.